Interest biases are one grouping of cognitive biases. These biases arise in the presence of conflicting incentives, including non-monetary and even purely emotional ones. Developing an awareness of your biases brings them to the forefront of your thinking and is the first step toward change. Working to overcome your biases will help you improve your decision-making and problem-solving. It will also enhance your relationships and help you treat people fairly. 

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1. Action-oriented: Drive us to take action less thoughtfully than we should.  

2. Interest: Arise in the presence of conflicting incentives, including non-monetary and even purely emotional ones. 

3. Pattern recognition: Lead us to recognize patterns and sometimes imagine them even where there are none. 

4. Stability: Create a tendency toward inertia in the presence of uncertainty. 

5. Social: Arise from the preference for harmony over conflict. 

6. Self-related: Cause us to judge ourselves differently than we understand and judge others.